Now has never been a better time to step forward and grasp a new business opportunity. Now is of course the time of the virus. Most people would have run a mile at the very mention of this. And how it has cost them. Do you not think perhaps that the online franchise lead generation system will have been tweaked by now to accommodate all of the challenges that numerous aspirant franchisees and established franchisors may be faced with these days?
Of course, ever since the hard lockdown gave everyone a really hard jolt, the franchise operators would have got into gear. Because that is the nature of this environment. It cannot afford to be standing idle for long periods of time. And has it not already happened that so many small to medium-sized businesses have been forced to shut their doors, going out of business like it was going out of style.
Much of the franchising lead generation work is now done online. There are no restrictions that preclude the potential business owner from moving onto the next stage of his business development. It is also now a question of finding the correct leads. Because by simply blindly casting the net out wide would have been counterproductive and a loss-making exercise, something that pretty much everyone simply cannot afford right now.
Casting the net. Networking. How that rings true. But it is also a question of getting into business with the right people. It costs money to reach out. So what the potential business owner wants to do is minimize the ‘no thanks, not interested’ response. The online system can be as good as it gets. But it is only going to work well if its operator knows what he is doing.